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Press Release

For Immediate Release: JULY 30, 2008
Contact: ELIZABETH PAROWSKI, eparowski@alleycat.org or 240-482-1984; FRANCIE ISRAELI, fisraeli@johnadams.com or 202-207-1134

ALLEY CAT ALLIES LAUNCHES NEW WEB SITE
A comprehensive resource for outdoor-cat advocates

BETHESDA, MD — Alley Cat Allies, the national advocate for stray and feral cats, announced
the re-launch of www.alleycat.org, the official Internet resource for people who care about
outdoor cats and want to put an end to animal control and shelter policies that kill them.

The new web site features resources for feral cat colony caregivers, veterinarians, policymakers,
journalists and the general public, including comprehensive information on Trap-Neuter-Return, a
humane approach to outdoor cat care. The site also offers tools to help inform Americans about the
policies that lead to death for cats in shelters and why those policies must be reformed.

“We are calling for revolutionary change in our nation’s animal-shelter practices and policies,” said
Becky Robinson, president of Alley Cat Allies. “Most people believe shelters exist to protect
animals. Tragically, the reverse is often the case—the institutional killing of cats in animal pounds
and shelters is the leading documented cause of death for cats in the United States.”

Research shows that more than 70 percent of cats who enter pounds and shelters are killed there,
said Robinson. For feral cats, that number rises to virtually 100 percent.

“We know there is enormous support for reform,” said Robinson, citing Alley Cat Allies’ national
survey conducted by Harris Interactive, which found that an overwhelming number of
Americans—81 percent—preferred to let an outdoor cat live out her life outside than have her
caught and killed. “That is why we are mobilizing the public and working to fix our broken
sheltering system,” said Robinson.

At the new www.alleycat.org, visitors can join national and local campaigns and take action to
change public policy and stop the killing; and learn how to implement lifesaving programs that
protect cats, such as Trap-Neuter-Return programs and low-cost, high-volume spay and neuter
services.

Visitors can also sign up to receive Alley Cat Allies’ regular action alerts and newsletters; and
access brochures, guides and how-to videos by Alley Cat Allies on a wealth of subjects, including
feral cat colony care.

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About Alley Cat Allies
Alley Cat Allies is the nation’s leading advocate for stray and feral cats. Their website is www.alleycat.org.